Unisys is an internationally active IT service provider. Unisys solutions and services are established in the public, security and finance sectors in particular – but also in numerous other industries. Since Unisys addresses future topics such as smart cities, intelligent energy supply and the safeguarding of critical infrastructures with its offerings, among others, Unisys is a thought leader for many aspects related to digitization and networking – which is regularly highlighted not least by the annual USI.
Unisys has been an international name in the IT industry for many years and is active as a service provider in many areas: From in-house developments to consulting and support to partner integrations, the portfolio is large and brings topics such as e-mobility, AI-based IT security and cloud migration to numerous industries.
In addition to the diversity of products, the main aim is therefore to make the company’s spokespersons visible – as thought leaders in digitalization and the transformation of business models. The company is particularly concerned with the impact of technology on politics, society and future generations in terms of content.
Improve visibility, develop company spokespersons into “faces of digitization,” market own research and studies. Maisberger takes care of Unisys’ corporate communications in Germany, Austria and Switzerland in terms of consulting, conception and implementation. Within this framework, Maisberger ensures maximum awareness in specialist and vertical as well as business media and at events through continuous media relations, thematic campaigns, study marketing, speaking-opps and regular news output. If Unisys managers take part in events such as the WEF in Davos or the RSA Conference, Maisberger provides PR support for their experiences.